Community Empowerment Research

We help churches and nonprofits
measure needs of the people they serve,
set strategies to meet those needs, and
assess the impact of their work in service, evangelism, and outreach.

Doing Well at Doing Good

Presentation Made by Professor Michael E. Porter at Willow Creek Leadership Summit, August 2007

Strategy For Doing Good

Choosing How To Serve

WHERE TO SERVE

What services should we provide to our community and to other needy communities?

HOW TO SERVE

How can we create the greatest social value in delivering each service?