The Role of Leaders in Strategy
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Lead the process of choosing the organization’s strategy.
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Where to serve
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How to serve
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The choice of strategy cannot be entirely democratic
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Drive operational improvement while pursuing a clear strategy.
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Communicate the strategy relentlessly to all constituencies.
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Maintain discipline around the strategy, in the face of many distractions.
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Measure progress against the strategy and value delivered.
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Commitment to strategy is tested every day, especially in non-profit organizations.
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