Doing Well at Doing Good: Barriers to Strategy

Community Empowerment Research

Doing Well at Doing Good

Presentation Made by Professor Michael E. Porter at Willow Creek Leadership Summit, August 2007



	Examples of Doing Good The Right Mindset Do You Have a Strategy? Define Appropriate Goals Choose Where to Serve What services to provide Choose How to Serve A clear strategy for each service area Setting Strategy Strategy Principles Barriers to Strategy Create Alignment The Role of Leaders in Strategy Summary			Barriers to Strategy in Non-Profits • Unclear goals that allow any program to fit, and that make performance impossible to measure • Multiple or conflicting goals/target populations - Lack of consensus on goals • Services driven by donor, staff, or CEO passions and preferences, not value or effectiveness • No attempt to measure performance • Limited attention to the costs of providing services, and thus the value • Inability to make tradeoffs — all things to all people • Inability to sunset any program or activity Severe risk of agenda / program proliferation



Copyright 2007 © Professor Michael E. Porter.	Used by Permission.