Community Empowerment Research

We help churches nonprofits
measure needs of the people they serve,
set strategies to meet those needs, and
assess the impact of their work in service, evangelism, and outreach.

Doing Well at Doing Good

Presentation Made by Professor Michael E. Porter at Willow Creek Leadership Summit, August 2007

Strategy Principles

4. Combine Operational Effectiveness and Strategy



  Assimilating, attaining, and extending best practices

  Creating a unique approach to serve a chosen set of customers

Doing the same thing as well or better

Creating distinctive value